experience designer // public historian

Concepting

I create innovative concepts.
You will often hear me say 'I have an idea...'

At Hyper Island I learned how to generate ideas and build on them.
Therefore I am not afraid to think different than others and articulate it.
Created concepts for Greenpeace, Spotify, Adidas, TATE, Insinger Gilisen and the Scottish Ballet.

process

With a background in history I always start my process with research. Both desk research and with users.
I have experience with service design tools such as customer journey mapping, empathy maps, persona's etc to generate new insights.
Always looking to make a holistic product that adds to the brand.

Outcome

HEMA turned 90 in 2016, of course a big reason for celebration. They wanted to show the celebration on-line. Keyword: confetti.